6x3, 4x3, 3x2 and Eco-Friendly Posters – Illuminated on Request
A complete range of posters for every campaign: visible, sustainable, and customizable
Outdoor advertising remains one of the most effective channels to reach a broad audience, directly and consistently.
Posters displayed along major urban and extra-urban roads are a classic yet ever-relevant solution, thanks to their ability to visually capture the attention of both pedestrians and drivers.
Affissionitalia offers you a complete range of poster formats available throughout Italy: 6x3, 4x3, and 3x2.
Each solution is designed to suit different visibility and budget needs. Upon request, all formats can be installed in illuminated versions, ensuring visibility even during evening or night hours.
Discover all our formats
6x3 Posters 4x3 Posters 3x2 Posters Eco-Friendly Posters Illuminated Posters
6x3 Posters
The most iconic and recognizable format
6x3 posters are the most widespread and requested outdoor advertising format in Italy.
Thanks to their large size and placement along high-traffic roads, they are the ideal solution for high visual impact campaigns.
Perfect for promoting events, brands, product launches, or special offers, 6x3 posters are visible to both pedestrians and drivers, 24/7.
Main features:
1
Size 600x300 cm – the most recognizable and iconic
2
Strategic placement on high-traffic roads
3
National coverage: available in all major Italian cities
4
Bookable for 14 days or multiples, also in permanent format
5
Ability to select individual locations on request
Format
Ideal for:
- Major brands and mass campaigns
- Political or institutional announcements
- High-impact promotional communications
4x3 Posters
The perfect balance between cost and visibility
The 4x3 poster is a generously sized outdoor advertising format, ideal for those seeking visibility without exceeding their budget.
Installed along urban roads and high-traffic routes, it offers a great compromise between visual space and planning costs.
Available nationwide, it can be selected for individual locations or purchased in custom circuits, with 14-day or multiple posting options.
Main features:
1
Size 400x300 cm
2
Installed on high-visibility roads
3
Suitable for both local and national campaigns
4
Available also in permanent posting
Format
3x2 Posters
The compact solution for local campaigns
The 3x2 poster is the most compact outdoor format in the range, ideal for targeted local campaigns with high exposure frequency in busy urban areas.
Perfect for small and medium businesses, local activities, seasonal promotions, and informational messages, the 3x2 format offers a great balance between visibility and cost containment.
Main features:
1
Size 300x200 cm
2
Excellent widespread territorial coverage
3
Placement in strategic urban areas
4
Available for 14-day, multiple or permanent posting
Format
Eco-Friendly Posters
Zero-Impact Visual Communication
In an era where sustainability is at the heart of business choices, eco-friendly posters are the ideal solution for responsible and high-visual-impact advertising campaigns.
Made with recycled materials and water-based inks, these posters combine quality and environmental respect.
Main features:
1
Sustainable materials
Use of recycled paper and PVC-free supports, reducing environmental impact without compromising print quality.
2
Eco-friendly inks
Printed with certified inks, ensuring reduced emissions and environmental safety.
3
Versatile use
Suitable for both indoor and outdoor use, maintaining vibrant and long-lasting colors.
4
Customization
Available in various formats and fully customizable to meet the specific needs of your campaign.
Choosing eco-friendly posters not only demonstrates your company’s commitment to sustainable practices but also sends a strong and consistent message to environmentally conscious consumers.
By combining aesthetics, communicative effectiveness, and ecological responsibility, eco-friendly posters are the perfect choice for modern, mindful advertising.
Illuminated Posters
Exclusive advertising spaces, visible even at night and weather-resistant.
To further increase the effectiveness of your campaign, we offer the option to install backlit or front-lit posters.
This option is especially useful in areas with evening traffic or where 24/7 message visibility is essential.
The Advantages of Special 3x2 Illuminated Posters
1
Protected and Illuminated Creativity
The creative content of your ads is the core of the Special 3x2 illuminated format.
Placed behind glass, it is protected from weather conditions, ensuring your message is always clear and visible.
The added lighting ensures your advertisement stands out even in the evening, capturing the attention of all passers-by.
2
Strategic Positioning
Special 3x2 illuminated posters are located in strategic positions, often near large city intersections or traffic lights.
These high-visibility locations maximize the effectiveness of your advertising campaign, ensuring your message reaches a wide audience of drivers and pedestrians.
3
Flexibility of Choice
You can choose a single billboard or a circuit of Special 3x2 illuminated posters, depending on your promotional needs.
This flexibility allows you to adapt your advertising strategy to the specific characteristics of your campaign.
Choose the Special 3x2 illuminated posters and make your brand stand out in every corner of the city.
Learn more about illuminated poster formats
Discover all formats of 6x3, 4x3, 3x2, and eco-friendly advertising posters for effective and sustainable outdoor campaigns.
Also available in illuminated versions for maximum visibility day and night.
